show:room Highlight


‘Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.’ Picasso

With a name such as 'Picasso' in its title, it goes without saying that this group of hotels has a certain 'je ne sais quoi' when it comes to creativity. A love for extraordinary shapes and captivating design! It's just one of the reasons it has such an extensive and loyal client base - visitors love their flair for the individual and the creative.

It's exactly for this reason that the architect, Alejandro Castaneda, turned to FunderMax in order find a solution.

The concept - Alejandro Castaneda

It was always going to be a challenge. To come up with a design concept which would do justice to the hotel's company name and their brand status ! The overall structural design alone, not to mention the facade solution. After all, artistic depictions such as those of Picasso are anything but regular and uniform.

'Each piece is different and all of them at the same time create a volume with a visual impact that moves from a normal scale to a macro scale. We could only accomplish our goal by using FunderMax panels, thanks to their very lightweight structure, because as a renovation project, lightweight panels were a must.'

Eye-catching decors & angles

The contrast between the jaunty 'Picasso' angles and warm depth of the decor offers a really inviting finish. Juxtapositions work just perfectly. FunderMax's Amazon and deep Black Max Exterior rainscreen panels combine to create a very contemporary and artistic facade for this quirky hotel.

The owners were also astutely aware that the design must be stand-out; according to them:

The façade is an essential element in our businesses, it is what it attracts to our clients at first sight. Once inside, it's our job to ensure that feeling of quality and warmth is reinforced - giving them all the dependable service they expect to make their stay memorable - the kinds that makes them want to come back time and again.

Products: Max Compact Exterior 0922 Amazon y 0080 Black

Read more about Max Exterior here >>

Architects: SAX Diseño y Desarrollo

Fotocredit: SAX Diseño y Desarrollo | Alejandro Castañeda